One app. Your whole local marketing team.

Pip sees more. You do less.

Pip understands what is happening around your pub or restaurant, turns it into a clear plan and helps your team make every message, photo and post.

Talk to Pip10 to 15 minutes a dayChecked before it goes live
Pip connecting a pub to local events, weather, food and guest feedback

Start with the brain

PipBrain 4

It sees the world. It knows your business. It remembers.

PipBrain 4 is what makes the whole system feel joined up. It brings the outside world, your own venue and Pip's local marketing experience together before it suggests a thing.

That means an email does not feel separate from a post. A quiet Tuesday is not planned without looking at the rest of the month. A new idea is judged against what your team has already said and done.

The modern faceted Pip mascot connecting useful local signals
PipBrain 4One clear next move
01

The world

Local events, seasons, weather and the things people care about now.

02

Your place

Your food, offers, events, quiet days, audience and way of speaking.

03

Pip's experience

Practical local marketing know-how, ready for hospitality.

04

A growing memory

What you planned, what you posted and what worked before.

Pip is in your pocket

Too busy to type? Just talk.

Use your voice wherever you can enter words. Tell Pip what is happening while you open up, walk the floor or get ready for service. Pip turns the rough thought into useful work.

Made for the app
Pip recommending the right email template for a Steak Night campaign
Choose a proven template
A finished Steak Night email being edited and checked in the Pip app
Build and edit in the app

Email and SMS

From a quick thought to a message people want to read.

Say what is happening. Pip writes it in the voice of your pub or restaurant, chooses a useful shape and gets it ready for the right guests.

@

Email that feels made for you

Subject line, words, pictures, buttons and layout come together in seconds. Your colours and style stay consistent. Every email includes the checks and unsubscribe route it needs.

  • Ready-built sections that look good on a phone
  • Send to the people who will care most
  • Preview and approve before it leaves
SMS

Short, useful texts

Pip keeps the message tight, checks the link and shows the audience and cost before you send. Consent and opted-out guests are handled as part of the send.

  • Great for late tables, events and reminders
  • Clear audience count before you commit
  • 5p per SMS

Facebook. Instagram. TikTok.

Make social posts people can feel.

Pip helps the team capture the real life of your place, then turns it into the right post for each channel.

FacebookInstagramTikTok
  • Image posts: choose the strongest shot, crop it and add words that fit.
  • Short video: plan the hook, capture the clips, add music, captions and overlays.
  • One idea, shaped properly: Pip adjusts the post instead of pasting the same thing everywhere.
  • Share with confidence: review the finished work before it goes to the accounts you connect.
Pip helping a venue choose between an image post and a video post
Pick the right format
Pip explaining the extra reach available from a video or Reel
See why video reaches further
Ready-made Pip video plans for offers and weekly round-ups
Start with a video plan
Pip's live media picker for taking a photo, recording video or choosing venue media
Use real venue media
Pip Cam giving live angle and framing feedback while a team member photographs food
Live guidance while you take the shot

Pip Cam

A camera that coaches while you shoot.

Pip Cam gives live feedback as your team takes a photo or video. It helps fix the shot before the moment is gone.

LightMove towards the window
FrameKeep the dish level
MomentHold steady. That's the shot.

There is no camera course to remember. Pip gives one useful instruction at a time, right on the phone your team already carries.

Reputation and social listening

Hear what guests say. Join the conversation well.

Pip brings connected reviews, comments and mentions into one calm view. It sorts praise, questions and problems, then suggests the right kind of reply for you to check.

Google ReviewsFacebookTripadvisorOpenTableSocial mentions
Celebrate

Thank guests warmly and share the moments your team should feel proud of.

Answer

Give useful, human replies to questions while the interest is still fresh.

Put it right

Respond calmly when something went wrong, without sounding defensive or making promises you cannot keep.

Pip listens to the sources and social accounts you connect. You stay in control of every reply.

A waitress listening carefully as guests share feedback, with Pip helping nearby
Pip Spotted showing a saved competitor post and why it is worth a look
Save useful local inspiration

Brand Watch

Know the local picture. Find the space to stand out.

Pip follows the nearby pubs and restaurants you care about. It remembers what they post, sees repeated themes and spots the space they have left open.

So if everyone is shouting about Sunday lunch, Pip may help you own the midweek occasion instead. The point is not to copy. It is to know where your pub or restaurant can stand out.

Pip Boost

Welcome to Pip Boost - the future of local audience targeting.

Pip connecting a local pub with new nearby couples, families and friends

Turn your best posts into more covers.

Pip's proprietary audience intelligence reads the post, understands the offer and finds the nearby people most likely to care. It matches each post with the right people, not just more people, so your spend has a better chance of becoming bookings.

You see the audience, the recommended spend and the reason for both before anything starts. Pip's algorithm then watches the results, learns who responds and makes every future boost smarter. More of the right guests see your best work. More of them book.

01

Find the fit

Pip matches the moment to people nearby who are most likely to want it.

02

Set a sensible spend

Know what you could spend, who it could reach and why before you approve it.

03

Learn what worked

Pip follows the result and remembers which ideas bring the right people through the door.

The Pip Quality Gate

Nothing goes live with a loose end.

Before a post, email or SMS can leave, Pip checks the whole piece. The gate is part of the send, not an optional tidy-up at the end.

  • Spelling, tone and the way your venue speaks
  • Links, dates, times, prices and calls to action
  • The right image size and shape for each channel
  • Consent, unsubscribe rules and unsafe language
  • A final human review before publish or send
Pip's live quality check stopping an email with a missing booking link
Pip finds the problem and shows the fix
The Pip Academy marketing journey with practical social media and community lessons
A clear learning journey for every team

Pip Academy

Build a team that gets better every week.

Pip Academy teaches the useful parts of local marketing in short lessons made for busy hospitality people.

  • Learn with real photos, posts, emails and guest replies
  • Practise a skill, get kind feedback and use it straight away
  • Short steps that fit around a shift
  • Help for beginners, with deeper skills as confidence grows

The month planned. Today made simple.

All of this becomes one clear job at a time.

Pip plans around your goals, events and quiet days. Then it gives the team a short daily job with the help needed to finish it. Most days, 10 to 15 minutes is enough.

See how the daily plan works
Pip asking three quick questions before building a joined-up monthly marketing plan
Plan the whole month
The Pip home screen showing one clear daily Instagram task
Do one clear job today
Pip Insights showing posts, progress, daily completion and channel performance
See what is working
A local venue welcoming guests for a busy evening

Start now

Ready to put Pip to work?

Register your pub or restaurant, or book a demo first.