Getting started
Get started as a marketing manager
Turn the manager’s priorities and the team’s content into useful campaigns.
Watch the overview
See how Pip helps you turn your manager’s priorities and your team’s content into engaging local marketing.
Start with the plan
Read the venue's activities and content requests. Check what the general manager wants to promote and what content is already available.
Ask for the missing content
Request specific photos or video shots from contributors. Give a clear brief and useful-by date so bar, kitchen and floor staff know what to capture.
Build the campaign
Use the email, SMS, social or video tools for the job. Ask Pip for help with the message, then inspect every proposed change and venue fact.
Check and confirm
Review the current content with Pip. Resolve required fixes, check eligible audiences or connected channels, and inspect the final preview before sending or publishing.
Improve the next campaign
Inspect the recorded results in Insight or the campaign report. Use the relevant help icon, Help centre or Pip when you need feature guidance.